launches it’s ‘shop-by-personality’

I’ve been featuring the rather clever online shop and search portal, since January 2012. I dip in out-and-out of their site on a daily basis to find, view, share, flaunt and even make a purchase or three (yes, three so far), of a new handbag.

This is the site that a girl will have saved in her FAVOURITES on her notebook or iPad on the go throughout the day as a reference site because it is also a fun site in which you can play around through the various search styles.

You can find your style of handbag by occasion, shape, colour, price (definitely an important factor when flexing the credit card), and by size. Now, I was won over with the size because how many times have you bought what you think is a big bag, only to find that the laptop and charger cord won’t both fit in it. Yes, I have! The search by size categorises their bags in accordance with a range of techy gadgets, from your Kindle to a laptop.

Now, just when I thought it couldn’t get any better, they launch the search for a handbag by personality. The creative team behind are a clever bunch and have developed 12 personality types predominately aimed at the female market. The aim is to make choosing the right bag easier for a visitor by buying based on your personality.

Titled the Flirty Dozen – you could be sporty like Keira Knightly, a Halle Berry classic, a Dita Von Teese glamourpuss, a Paris Hilton label lover, a real girly girl like Marion Cotillard, a practical Sandra Bullock, a lover of vintage style like Paloma Faith, a chic mummy Gweneth Paltrow style, the career focussed boardroom Lord Sugar-wanna-be, a Madonna trendsetter, an eco-warrior style like Livia Firth, or a big bag lover like just about anyone I know, including me.

Reading through the personality styles, I am definitely a blend of chic-mummy-come-eco-glam by day, and glamourpuss-come-vintage by night. Is this allowed? Of course…I now just need to flex that credit card a little more.

My current bag crush however is over the Riki Rosetta Croco shoulder bag in blue with a very clever shoulder hook that fits beautifully and perfectly over your shoulder, so no slippage, no constantly pulling it up. LOVE it. There is currently 20% off all Riki Rosetta handbags and clutches at the moment…quick, quick, quick!


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