After going out in Monday’s opening day at Wimbledon, Venus Williams is putting her fashion foot forward with her collection of sporty fashion. It seems appropriate that the controversial centre-court fashion diva is turning her love of the eye-catching garments into the commercial fashion world.
The sport range for actual tennis playing is really cute, cool, and why-not! The off-court range is pretty bland, nothing that sets her design talent apart from most high-street fashion. Is this the case of yet another celebrity putting their name to a design so that it increases sales? Well, Miss V actually has a fashion design degree and has been conscious of a pursuing a different career path after the tennis is over and out.
Her design label EleVen, has been enjoying a new lease of life with shots of neon, bright colour blocking, crop tops to show off toned stomachs, and body-hugging dresses and hipster-fitted trousers. She has designed a range for showing off on the court, off the court, and there is also a planned men’s range.