Working with stockists

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So many designers think they should be selling through the big five – Harrods, Harvey Nichols, Liberty of London, Matches, MyWardrobe… 

There’s no reason not for them to aspire to this. But they don’t realise how to work with existing stockists to prove sales and to show they understand how to market their brand. It’s stats and information any stockist will want as it means investment in everyone’s time and commitment.

The MD Collective speaks…

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